Your heart says yes.
Your head nods in agreement.
...read the ad.
My being me, sitting with my coffee, the laptop and the television news disturbing the silence in the morning, decide to check out the site. Idle hands, wondering minds, perfect time of the day to get me on the internet. I do have time to spare, so I check-out the site.
A minute later, I find myself with a grin on my face.
Brilliant. That’s what I call advertising.